Under Armour

10 Years. One Team. One Jersey.   One of Under Armour’s core values is “Celebrate the Wins.” Today, we honor a major milestone for one of our tenured teammates in the UK, Martin Boulton, Sr. Sales Manager- UK, Ireland, & Golf: 10 years of impact, growth, and grit.   As part of our tradition, we honor this milestone with a UA jersey—emblazoned with the teammate’s last name and the number 10. It’s more than a symbol of time—it’s a badge of commitment, teamwork, and their relentless pursuit of making athletes better.   Reflecting on his journey, Martin shared: “I’m humbled to get the jersey. Having seen it above my boss’ desk when I first started in 2015, I’ve had my eyes on the prize for some time! It’s been a wonderful decade for me at UA and the time has flown. I’ve greatly valued how the brand has empowered me in my development; UA has constantly pushed me to be better. I’ve loved the fast-paced, consumer centric approach and working in a global matrix organization with an enterprise mindset. It’s a buzz to work with so many incredible teammates and diverse cultures. I’m so proud to have played a small part in the incredible growth seen in our EMEA region over this past decade. It’s amazing to think that, even now, we’re still only just getting started and that entrepreneurial mindset is such a core part of our corporate culture.”   Here’s to 10 years of performance, passion, and purpose—and to many more wins ahead. 🏆   #LifeAtUA #CelebrateTheWins #UAEMEA #EmployeeRecognition 

Under Armour continues to develop in regions like Latin America, offering exciting career opportunities for those who want to make an impact. With a culture rooted in performance, innovation, and teamwork, UA empowers teammates to lead, learn, and help shape the future of sport.     For Antonio Rivas, General Manager of Latin America, what began as curiosity about Under Armour’s marketing excellence turned into a career spanning over nine years across three regions, and countless lessons learned. In this interview, Antonio shares his inspiring journey from UA’s Emerging Markets Finance team to a leadership role. He also offers insights on embracing inclusive collaboration, empowering a global team, and leading with purpose. Antonio seeks to bring UA’s values to life every day, driven by the belief that every action builds towards the future we are all working to achieve.  ____________________________________________________________________________ Under Armour continúa creciendo en regiones como Latinoamérica, ofreciendo oportunidades de carrera atractivas a todos aquellos que quieran hacer una diferencia. Con una cultura arraigada en el desempeño óptimo, la innovación, y el trabajo en equipo, UA empodera al equipo para liderar, aprender y dar forma al futuro del deporte.      Para Antonio Rivas, Gerente General de América Latina, lo que comenzó como curiosidad por la estrategia de mercadeo de UA lo ha llevado a una carrera de más de nueve años en tres regiones distintas, con innumerables lecciones aprendidas. En esta entrevista, Antonio comparte su inspiradora trayectoria que comienza en el área de Finanzas de Mercados Emergentes de UA hasta su actual rol de liderazgo. También nos ofrece ideas de cómo asumir la colaboración inclusiva, el empoderamiento de un equipo global y liderar con el propósito en mente. Antonio busca traer los valores de UA a la vida diariamente, anclado en la firme creencia de que cada acción suma en la construcción del futuro que estamos buscando lograr. #Leadership #UnderArmour #LATAM #LifeAtUA #ProtectThisHouse 

Under Armour and Curry Brand Announce Curry Brand World Tour This August   The 2025 #CurryBrand World Tour is an unprecedented, two-continent journey led by Stephen Curry and De’Aaron Fox to elevate the game and inspire the next generation of athletes. From San Francisco to Chongqing, this tour blends elite player #development with high-impact fan engagement, including the ninth U.S. Curry Camp in the Bay Area, the first-ever international Curry Camp for top #basketball prospects from across Asia, and the debut of Curry Con in China, the ultimate basketball immersion experience for fans.   With local community impact series set to take place across the U.S. and Asia, Curry Brand is committed to lead with #purpose and change the game for good.   Check out the full schedule and learn more ↓   https://lnkd.in/ePxzScDg

Last month, members of our legal team spent the morning at the UA House at Fayette, a community hub operated by Living Classrooms Foundation. Fueled by our commitment to giving back, our teammates leveraged our 40 hours of annual paid volunteer time to make a real impact where it matters most. Together, they painted interiors and revitalized the outdoor landscape, all to create a welcoming environment for the 100+ students who walk through the doors of UA House daily.   Not only was this a great opportunity for our teammates to support an incredible organization in our community, but they were able to bond and strengthen their teamwork along the way. Paolo Nardone helped coordinate the activity for his team and he shares why he wanted to make a difference.   #CommunityImpact #LifeatUA #Volunteer

From APAC to EMEA, our Rookie Program is shaping the future.     Over the past five months, we’ve had incredible young talents interning in our offices across EMEA and APAC. Our Rookies jumped right in, learning all about Under Armour and driving real impact across the business. In EMEA, they optimized tools and unlocked insights on how to connect with our Gen Z audience. Our APAC Rookies presented a final project on how technology will transform our corporate functions – showing both critical thinking and bold ideas.     Last month, the next generation of innovators, creators, and leaders graduated from our program. They have grown, thrived, and made their mark on UA. We will be watching and cheering them on as they continue their journeys.     The future is bright — and Rookie-powered. 💥   #RookieProgramEMEA #NextGenTalent #GraduationDay #LifeAtUA #FutureLeaders #UAEMEA #UAAPAC #APACRookies 

Step Into the Heart of Performance at Under Armour’s Amsterdam Office! 🚲 Our European Headquarters is nestled near the historic Olympic Stadium in Amsterdam, drawing in the energy of sporting excellence. It inspires our diverse team to innovate performance solutions to make all athletes better and give them the edge to compete on any stage. From workouts at our own Human Performance Institute to creative sessions in our bright, modern workspaces – every corner of our office is built to help our teammates thrive. Whether it’s a healthy lunch with the team or a quick match at the foosball table, the culture at UA Amsterdam is all about living the brand and enjoying every moment together. And you never know when a UA athlete will stop by to connect with the team. We recently welcomed Ferran Torres, Spanish national team and FC Barcelona star, to the office for an unforgettable day. Following a Q&A session where he shared insights into his journey as a professional athlete, we hosted a football skills challenge, giving the UA team a chance to show off their moves. Interested in joining the EMEA team? Explore our open roles - https://lnkd.in/eEPtg9eH - and follow our Under Armour LinkedIn page to stay inspired. Photos by Chantalle Laurent and TQTK Studios Under Armour #LifeAtUA #UAEMEA #JointhesqUAd #UnderArmourCareers #LiveTheBrand #WorkCulture #NowHiring #Amsterdam

In May, we hosted our 4th annual HBCU Career Combine at our Global Headquarters in Baltimore. We welcomed 19 exceptional students from our partnered Historically Black Colleges and Universities (HBCUs) for a dynamic three-day experience.   The HBCU Career Combine is a selective early career program that provides students an opportunity to experience our brand and culture from the inside. Students explored our campus, learned about our strategy, connected with leaders, refined their public speaking skills with an executive branding coach, and visited the historic Reginald F. Lewis Museum of African American History & Culture in Baltimore.   A cornerstone of the program is the Case Study Competition, where students presented innovative plans to real business challenges for the opportunity to win a scholarship for the upcoming school year. We proudly awarded a total of $50,000 in scholarships to eight students who impressed us with their marketing strategies.   #LifeatUA #HBCUCareerCombine #LeadershipDevelopment #FutureLeaders

We believe that supporting our Under Armour teammates means showing up for every chapter of their lives—including the journey to parenthood.   When teammate Crystal Sherrod first discussed UA’s fertility benefits, it was through heartfelt conversations with her teammates who had walked the same path. That sense of community and shared experience is what makes our culture so special.   Through our medical plan, U.S. based teammates have access to a flexible and comprehensive benefit that includes: 🩺 Covered initial consultations and diagnostic testing 🏥 Access to a wide network of clinics 🎯 Point-based system for personalized treatment paths, including the option to begin with IVF 🤝 Dedicated point of contact to help navigate the process   For Crystal, this benefit wasn’t just helpful—it was life-changing. After 17 years at UA and welcoming a child through her IVF journey, she described the support as "the best bonus UA has ever given me!" From generous parental leave to leadership that understands the time and emotional investment fertility treatment requires, UA’s commitment to employee well-being goes far beyond the workplace.   #LifeAtUA #FertilityBenefits #EmployeeSupport #WorkplaceWellbeing #UnderArmourMakesYouBetter

Innovation. Collaboration. Impact. This April, 150+ of our Digital teammates came together at Under Armour’s Global HQ in Baltimore, MD for our 2025 Hackathon—and they crushed it. 💪 Teammates across disciplines, from Digital Product Management, Ecommerce, Merchandising, Marketing, Design, Engineering, QA, Project Management, Architecture, and more, joined forces to push the boundaries of what’s possible for our consumers. Over just three days, 10 cross-functional teams built bold, consumer-first solutions powered by cutting-edge tech and a shared passion for the Under Armour brand. With five awards on the line, the competition was fierce to deliver game-changing ideas to elevate our Website and ShopApp experience. When our teams weren’t busy solving real challenges for our consumers, they were rolling up their sleeves to give back. This year, we proudly partnered with Living Classrooms for a community impact event. Huge shoutout to our OMNI Consumer teams for bringing the energy, creativity, and teamwork that made this event unforgettable. The future of our consumer experience is looking brighter than ever- stay tuned! #TechCareers #UATechnology #UADigital #ConsumerExperience #LifeAtUA

At Under Armour, making an impact on athletes goes beyond creating performance gear. We are proud to offer our teammates 40 hours of annual paid #volunteer time to make a difference in their communities. Whether it’s mentoring youth, supporting local nonprofits, or coaching community sports, we know that small actions can lead to big change. UA’s Director of Apparel Design – Team Sports, Kelsey Greenwell, uses her volunteer hours to run the girls #lacrosse program for Bel Air Rec Council in Maryland, available to young athletes from 4 to 14 years, teaching them how to play lacrosse, and coaching the U8 Flaming Tigers.  After recognizing a gap in opportunity for girls, she and her husband also started a more competitive club level program – North Bay Lacrosse Club – where she serves as the club director. This program offers girls access to play high-level lacrosse while giving them the flexibility to participate in multiple sports and keep the joy of the game. The program is growing rapidly and will expand into six age groups this year! Because of Kelsey’s commitment, the program received one of Under Armour’s Teammate Access & Opportunity Grants earlier this year to continue their impact. These grants are awarded annually to 10 non-profits that provide access to sport and are nominated by our teammates.  Kelsey knows that sports are critical for youth and help develop life-long skills, including confidence, teamwork, and leadership ability. She encourages everyone to get involved to create more access to sport. #LifeatUA #FightonTogether