Marketing blog posts

Marketing

Buyer journey insights with data-driven attribution

John Bencina

Jan 22, 2025
Enhancing transparency with LinkedIn’s Ad Library

Aanchal Somani

Jan 8, 2025
Machine Learning

Challenges and practical lessons from building a deep-learning...

Aug 29, 2022
Analytics

Measuring marketing incremental impacts beyond last click attr...

Maggie Zhang

Jul 14, 2022
Marketing

Under the hood: How we built API versioning for LinkedIn Marke...

Nihit Purwar

Jun 14, 2022
Culture

Career stories: A cross-country, family move

Nov 9, 2021
Building Conversion Tracking at LinkedIn

David Leung

Sep 29, 2016
Serving Ads Beyond LinkedIn via Real-time Bidding

Jie (Jay) Xiao

Sep 1, 2016
How We Built LinkedIn Placements

Pradeep Hodigere

Jan 5, 2016