Welcome to The AI-Powered Business! 🤖

Hey, AI-hungry peeps!

I'm excited to kick off this newsletter, and if you're anything like my inbox right now, you're probably thinking, "Great, another newsletter about AI... just what I needed!" 😅

But stick with me here – this one's different. I promise it won't be another "ChatGPT will take your job" doom scroll or "AI will solve world hunger" hype fest.

Every single day, my inbox is flooded (seriously, it's like a ChatGPT support group in there) with messages from business leaders asking the same urgent questions:

"Matt, what should I be doing with AI right now to grow my business?"

"How do I even start implementing AI without breaking everything?"

"Will AI make me coffee yet?" (Sadly, no... but we're getting there!)

Here's the thing – I get it. The AI landscape is moving faster than my kids on Christmas morning. One minute you're figuring out ChatGPT, the next minute there's GPT-4, Claude, Gemini, and about 47 other AIs that sound like trendy baby names.

As someone who's built a 7-figure agency by staying ahead of the curve (and making every mistake possible so you don't have to), I've learned that success isn't about chasing every shiny new AI tool that drops on Product Hunt. (Confession: I have a serious addiction to Product Hunt. Anyone relate? 😬)

It's about knowing which technologies actually move the needle for your business – and which ones are just really expensive ways to generate cat poems. (What? I don't know. 🤷♂️)

What You Can Expect From This Newsletter:

🎯 Weekly Actionable Insights: No fluff, no theory, no "imagine the possibilities" – just practical strategies you can implement before your coffee gets cold.

💡 Real-World Use Cases: I'll share specific examples from my agency and clients, including what worked, what didn't, and the actual numbers. (Yes, even the embarrassing ones.)

🔧 Tool Deep-Dives: Clear, tactical breakdowns of how to use AI tools without accidentally automating yourself out of a job.

🚀 Growth Hacks: My tested frameworks for using AI to generate leads, close deals, and make your competition wonder if you've secretly cloned yourself.

⏱️ Time-Saving Workflows: The exact processes I use to automate everything from content creation to lead generation (because let's face it, we all just want more time to watch Netflix).

Why Subscribe?

While everyone else is philosophizing about AI (or stockpiling canned goods for the robot apocalypse), we're going to focus on actually doing stuff with AI. Each week, you'll get a front-row seat to what's working right now in the trenches.

No theory, no fluff – just practical stuff that works.

What's Coming Up:

In the next few editions, we'll explore:

• How I used AI to generate 270 qualified leads from a single campaign (without getting banned or making enemies)
• The exact prompts I use to create high-converting content (no more staring at blank screens!)
• My framework for using AI to personalize outreach at scale (because nobody likes feeling like they're talking to a robot... even if they are)
• The tools and workflows that have transformed my agency's operations (and only crashed everything once or twice)

A Quick Story:

Just last week, I was working with a client who was so skeptical about AI, he probably thought ChatGPT was a new type of text messaging plan. "Matt, this all sounds great, but I'm not technical," he told me. Two hours later, we had set up an AI-powered workflow that automated his prospecting, personalized his outreach, and started booking meetings while he slept. Now he thinks I'm some kind of wizard. (I haven't corrected him yet. 🧙♂️)

Ready to Turn AI Into Your Competitive Advantage?

Hit the subscribe below and join me every week as we navigate this AI-powered future together. If you know other business leaders who could benefit from practical AI insights (or just need a good laugh while learning), share this newsletter with them.

I've got some incredible content lined up for you, and I can't wait to share what I'm learning along the way. Together, we'll turn you into an AI-powered business machine. (Robot dance moves optional, but encouraged. 🕺)

Let's build something amazing together.

Matt

P.S. Have a specific question about AI implementation in your business? Reply to this newsletter or drop me a message on LinkedIn. I read every response, and your questions will help shape future editions. Just please don't ask me to make AI write your breakup texts. That's where I draw the line. 😉