AT THE CAFE WITH YOU

Welcome back everyone. All new day huh? Yes. We made it. We all made it. It's very hot outside.

It's been five days since I wrote this intro. Each day. I thought about all new ideas and concepts to write about. I have been getting hammered by life. Many advances on one end. Followed by more challenges in others. I am facing the most difficult moments of my life. Yet as we speak, my potentials are the highest and greatest they have ever been. I have a perfect business outside of my music career. I am only a few thousand dollars from getting to it; and its been near impossible. All at the same time. I am dealing with venture capital firms; almost on a daily basis. I know what my company is worth. And especially during these most difficult times. I have to balance everything out. I bootstrap everything. So for me, its a standpoint of taking my time. Time is the only thing I no longer have.

This concept is all new to me. You need time, in order to travel through it. I will never again in my life have any more time. This is my new reality and I accept it, and I embrace it. As hurtful as that sounds; I no longer have a choice. That changes everything for me. I lived most of my life as a dual system. I am an artist on one side. Then I have my day to day life. On my day to day life, a few thousand dollars is costing me millions in potential; every day. Dealing with investors is a completely different field. I am being offered millions of dollars every day; knowing that all I need is a few thousand dollars to build more conventional businesses. The venture capital firms are in a completely new business; all in their own. Meaning, because they are non conventional sources of financing; for them its mostly based on multiples.

I have a Unicorn. I have to really think about all of these things at once. Time is not on my side. Its not just about closing a deal, or landing on a potential deal. This is about finding and securing the right deal. The more firms I speak with, the more I have come to realize that there is a lot of venture capital out there. What is in low supply, is great/ solid/ investments.

My project is adjustable.

It can be as small as you want it to be. Or as large as the Universe.

The higher you go, the more expensive it is to get involved. The more careful I have to be. I have considered outside sources of funding. For example I have friends that are car collectors that have made their fortunes in things like real estate; that are interested even though in car sales and consulting we actually compete. I see potential everywhere. Again. The money is the easy part. Long term is my concern because everything is based on my entire music catalog. Several thousand songs. Its a no brainier, for anyone looking to diversify their portfolios into both, technology and music. I had been focused on NFT technology. I have changed my approach. I have a meeting tomorrow. I am already working on changing a few things based on some insights recently provided.

I don't agree completely. But, I always like to take things into consideration. I used it as an opportunity to make a slight adjustment. Kind of a traction control system in a high end luxury sports car.

I am also dealing with the areas of improvement with my loved ones. I have been working on restructuring how I am viewing things, or even processing things. I have to do my part to add the the over all improvement of things. I realized how this unfolds in multiples. I have gotten so used to treating work, as part of my therapy. That; I can see how it affects me, not to have those selected hours into overall, productivity. I have to be productive at all times. The business I am developing as a normal human being provides an amazing time of each day, towards just that; productivity. I look forward to it.

The VC investment is more of a lifetime commitment. Therefore, I have taken my time to select the correct business investment and environment. I try not to think about it too much, as it is my own music catalog. Thinking about all of the known and unknown variables is extremely stressful. I do my best everyday. Again. For me. I have been an artist my entire life. I have also lived an overall private life simultaneously. I know how to maneuver and shift gears. ON a stage; its pure adrenaline and energy for the duration of my performance. Afterwards, you feel like you would at the end of a workout.

I am here. IN a sense in this cafeteria of life. Balancing my loved ones, and dealing with technology and business; gave Future Tech Plus, the #ME part. Anyone can just write about tech stuff all day. Or business stuff all day. In fact. I do; most of the time. But, even as an artist. I am a human being. I still go get groceries. I cook. I clean. I have children. My older kids are leaving college. My youngest kids are on their way, right behind them. I am not only building all new companies and investments. I am also teaching my kids how to drive and prepare for a learners permit.

You know? Responsibility. Taxes. Building credit. The birds and the bees. Marriage.

Everything.

I had my kids young. It's overwhelming at my age. I can only imagine for others, younger or older.

Again. Balance.

As an entrepreneur its the ten thousand no's, to get the one yes. There have been moments where you hear something so negative, where you may say? What if this? What if that?

But. For one. You have to power through. For two. I still explored both options. Meaning what if I just stop? Etc. Then I slowly find even more reasons to rebuild even better.

I had a breakthrough today. It was small. Just like the fee insight and advice that I was given. This advice came in, just a few days ago. I basically just took a pause. Took a moment to reflect. I was suffering from a lack of sleep. Increased stress levels. Life or death situations. You name it. I had to pray. I had to meditate. And I gave myself the opportunity to not only process things. But, I gave myself time to process things completely differently, from any time previous; before.

Run on sentence?

Maybe. I am leaving it in there for style!

Totally not a run on sentence... Its my advantage when speaking.

I believe that God gave me Future Tech Plus, to save my life. Its another avenue to be creative and artistic while helping others grow.

I am growing.

I pray that I can sustain this. I have moments where instead of writing, I want to be doing other things. Only after a few days, do I realize how much I miss it. When I do the radio show and my podcast; its very therapeutic. I miss it. I see how it affects me. When I started. I just did not know how it would take on a life of its own. Its a little bit of everything to me.

When I don't write. I miss being able to write. When I don't write its because I am doing a million other things. Then when I do write; I only allow a few things to flow, here and there. The miracle comes from pushing and powering through. Tomorrow. Wild day. Family time. Business meeting. Then on a Zoom with the $500 Million dollar trust fund.

How much do I want?

Not much. Maybe a few million to start.

Honestly. As least as possible. Why? Balance. The catalog will produce daily. More money up front, more debts to repay in the future. I can use the bare minimums and build from there. There are opportunities as time progresses. What will be my pitch tomorrow? I am a natural. Not overthinking anything. I just go in and talk. I like to ask the venture capital firm about them; first. I have to make sure that its the right fit. I have to make sure that they understand the technology. From there its easier to build. And even if we cant do business; we can always be friends.

You never know what the future holds.

I want to build a company around all of the intellectual properties. Then penetrate each market one at a time. If I say its just an NFT collection. As amazing as that is, it can send some investors for the hills. The premise is to break the records. Now I also realize that its cliche to say that. So we will do things backwards. Let's start the construction of all the other pillars. We will base it on the residuals. Then I can add this record attempt. If they don't want part of that aspect. They can be excluded. Essentially the catalog can finance its own approaches. The catalog can be leased partially and during specified fragments of time. So there is room for negotiations. I can lease a portion to each major label if that is the issue. But then; what is the incremental value in that? See what I mean?

This is the unicorn play.

I can't just sell my prize winning horses. They are not for sale.

The event to host the event in option one. Option two is to build a structure, in order for it to be sold by the corporate trust funds. Using a minimal investment. Then the wild card is; just because I am increasing the value of things all across the board. Now I want a secured advance. And that amount can be astronomical, if I go based on multiples of industry standards.

Now that places everything in a tumbler. $5 Million dollar investment; conservatively. At a 50% evaluation of the previous records. Its $70 Million. That's $35 Million. 1/7th.

For what? 3.9%?

See what I mean? 5% is 3.5 Million. 10% is 7 million. 50% return above anything the market is willing to offer. Plus its residuals.

What about a guarantee? Anything above $20 Million. $10 Million return. But now residuals drop to 1.9%.

Fair?

See?

Instead of just using $2 Million. $1 Million guaranteed to me. At a $3 Million dollar total investment.

Host the event. Pay Christies/ Sothebys their 15%. Covered by me. As a second guarantee. A 0.05% total gross from the main concert. We can go as big or as small. I don't have everything. But I have the most important things.

That is the balance.

I can be flexible. I can manage and adjust, once I know what each firm may, or may not be interested in. The challenge is that all of the magic has to come in at once. The right everything all across the board because we are pre revenue. It's the same with a diamond or a gold mine.

You need an infrastructure.

And at the End of the day. You still have to get to the diamonds in order to extract them, process them and put them for sale.

And this is just one investment in my portfolio.

The other technology plays such as wearable technologies and apps are just the tip of the ice berg. Everything stems from this NFT sale but, its not everything. The NFT is just day one.

For me. This is still day one.

Thank you all.

Lunch break is over.

I have a very important business meeting to attend to.

I love you all.

You are my inspiration.

To my Beautiful Wife. You are my heart and soul. Forever we are One.

Jonathan Marte Pena

VENOM R1