One year ago, we decided to bring production in-house and launch the KARL LAGERFELD Studio. Since then, it has transformed the way we work, collaborate and create, as team members are empowered to bring the brand’s vision to life in new ways. “Our Studio is proving to be a hub where inspiring, innovative ideas take shape,” says Jodie Stoakes, KARL LAGERFELD’s Manager of Content Operations & Production. “In just one year, we’ve revolutionized sample management and strengthened cross-department collaboration. It’s redefined our photography workflows across lookbooks, e-commerce, outlet shoots, pre-styling, campaigns, store manager seminars, VM guidelines, prototype reviews, and more.” A heartfelt thank you to every team member whose passion and dedication have fueled the success of this project.
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Amazing progress in just one year! 🎉 Bringing production in-house clearly sparks creativity and teamwork. Excited to see how KARL LAGERFELD Studio continues to innovate and elevate the brand’s vision. 🚀👏
Jodie Stoakes the mastermind bringing this to life, such a huge accomplishment 🤍
Congrats! 🎉
winkel/magazijn medewerker
1moCongratulations! First of all I think the idea is brilliant. However I do think it is not a very inspiring space. It seems to me a great opportunity to show styling options etc. Oh well if it works it works I say! The brand is and will always be great no matter what!