The first question asked on a discovery call with a potential new partner is: “What’s the lift?” If the answer is: “We’ll need to rewrite core flows…” “There’s a three-month integration window…” “It depends on X team finishing Y first…” Then the partnership is likely dead on the floor. Friction kills connections. That’s why it was so crucial that RealDefense SmartScan™ work as a lightweight DLL without development lift. It integrates into the apps you already have to create a frictionless monetization engine. Revenue from the customers you already have + low lift = successful partnership. (ask me how) #RealDefense #Iolo #PartnerPrograms #Monetization #Development #GrowthStrategy #MonetizeEveryMoment #SmartScan
