From the course: UX Research Methods: Interviewing
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Scheduling and incentivizing your participants
From the course: UX Research Methods: Interviewing
Scheduling and incentivizing your participants
- Remember that your initial contact with research participants sets the tone for the study. Their first impression will be carried forward and impact how they respond during the sessions. So you'll want to start off on the right foot, and set clear expectations. Do your best to make it easy for people to participate. Provide clear context about the study, how they'll help you, and demonstrate how much you value their feedback. These things will help potential participants feel comfortable answering initial questions and may give them more motivation to participate. To increase the likelihood that a respondent will sign up to participate, you'll likely need to provide an incentive of some sort. There are several studies that show that monetary compensation, such as receiving cash or being entered into a lottery can make respondents more likely to participate in a study. There are debates about how much to offer, but my…
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