From the course: Success Stories with Dave Crenshaw

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How systems help and expand a business

How systems help and expand a business

From the course: Success Stories with Dave Crenshaw

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How systems help and expand a business

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(upbeat music) - Salsa Queen learned valuable lessons as she grew her business. She eventually developed a system that worked well for her. - I think at the beginning, I didn't see much of it other that I didn't know what I was doing, you know? So I had to learn as I went. You know, I didn't know how fragile salsas are because I had no idea about shelf life, about preservatives, about any of that. I was just making the same salsas that I was making at the farmer's market that I could sell right there on the spot. But I didn't understand that to be able to get into a store is a whole different monster, you know? Especially when you have a very perishable item, you know, they're fresh salsas. Our theme, our proud, is that we don't put any preservatives or fillers in it. So it is pure joy. You read some of our ingredients on the salsas and you are like, how did they do this? How did they come up with these flavors? And…

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