From the course: Product-Led Generative AI Innovation for SaaS Companies

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Identifying user journey gaps for new SaaS features

Identifying user journey gaps for new SaaS features

From the course: Product-Led Generative AI Innovation for SaaS Companies

Identifying user journey gaps for new SaaS features

- [Instructor] Yes, generative AI is powerful, but the true impact comes from solving real user pain points. But how do you find the right opportunities? By identifying user journey gaps. Start by analyzing key points in your customer journey. First one, user onboarding. Are users struggling to get started with your product? Second, feature adoption. Are users under utilizing certain functionalities? Third, efficiency bottlenecks. Where do manual tasks slow them down? And fourth, decision making. Could AI provide better insights? Once you have mapped these gaps, prioritize a solution that remove friction and enhance value. Generative AI should make workflows smoother and smarter, not just add complexity. In the next lesson, we'll explore how to adapt your tech stack for AI-driven innovation.

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