From the course: Mastering Conversations in Retail Sales

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The conversation after the customer says no

The conversation after the customer says no

From the course: Mastering Conversations in Retail Sales

The conversation after the customer says no

- There's no quicker conversation-killer than hearing the word no from a customer especially for a new sales associate. Now, to some people, it feels like a failure on their part so it kind of kills their confidence. And some people actually take it as some kind of a personal rejection which of course can feel insulting. Other people just find it intimidating but the result is the same for all of them. The salesperson ends the conversation as quickly as possible and just walks away. They might say okay, well, just let me know if I can help you. And then, they're already backing up before they're even finishing that sentence but it doesn't have to be that way. In fact, it shouldn't be that way. All of those reasons to walk away are misconceptions. Alright, if a customer says no, I don't think so to something you're trying to sell, it's not a sign of failure and it's certainly nothing personal. It's just an indication that you don't understand their needs well enough yet. It's an…

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