Learning Google Tag Manager
With Corey Koberg
Liked by 215 users
Duration: 1h 34m
Skill level: Beginner
Released: 6/17/2024
Course details
Google Tag Manager is a hugely popular technology that allows marketers to easily manage all their website and app tags from one central tool. This, in turn, frees marketers from their dependency on IT or web development departments—when they want to add or alter a snippet of analytics or tracking code, they can do it themselves by adding it to the existing tag container. This course shows marketers how to effectively leverage Google Tag Manager. Discover how to best work with accounts and containers, leverage the Google Analytics built-in tags, work with control versions and user access, create custom variables and JavaScript, fire Google Analytics events using triggers, and more. Plus, discover crucial time-saving best practices that will help you avoid many common mistakes.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Aflah Ashraf
Aflah Ashraf
Digital Marketing Strategist | ROI driven Performance Marketer | Growing constantly to achieve Goals
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Md. Sumon Ahmed
Md. Sumon Ahmed
Helping Brands Maximize Growth with Data-Driven Ads, Advanced Analytics & High-Converting Strategies | 1600+ Setups | Trusted by 380+ Advertisers |…
Contents
What’s included
- Test your knowledge 8 quizzes
- Learn on the go Access on tablet and phone