From the course: Improve SEO for Your Website

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Create a silo structure for your website

Create a silo structure for your website

From the course: Improve SEO for Your Website

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Create a silo structure for your website

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- Let's say you have a bunch of really useful content on your website. How do you structure that content in a way that appeases the search engines and is satisfying to your website users? Well, a great way to do this is by using silos. What exactly is a silo? Well, siloing is the act of dividing your website's content into different categories and subcategories. So here is an example of a basic silo structure. You really don't need to get too complicated with it. But as you can see, at the top I have my main theme, I then have my sub-theme, and then I have content to go with that. But how does that look in a real-life situation? Let's take a look at an example on my website. So here on my site I have a main theme of selling products, I have a sub-theme of eBay beginner tips, and then I have all of my content. This makes it really easy for users who are trying to find something specific to access it quickly. It also makes it very simple for search engines to call my content and to know…

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