From the course: Improve SEO for Your Website

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Building authority

Building authority

From the course: Improve SEO for Your Website

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Building authority

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- It's not enough to just have relevant content on your website, you also need to make sure that you have domain authority. Domain authority shows you how your website measures up against other websites. It's a ranking score between one to 100. I'm sure you're wondering, how do you actually check what your current domain authority is? You can do this using a tool called the MozBar. It's important to note that the MozBar is a free tool. However, you do have to register for an account. I want to show you how effective the MozBar is and give you an example of how you can use it. So as you can see, I've gone ahead and downloaded the MozBar Chrome tool. It's important to note that you need to actually install this tool. It's absolutely free and again, there's a link to it in the handouts. Once you install it in the search results page, you can actually find out how authoritative a particular website is. You can see it has PA, which stands for page authority. Page authority basically…

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