From the course: AI Product Ideation: Principles and Practical Applications

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Coming up with completely new AI products

Coming up with completely new AI products

From the course: AI Product Ideation: Principles and Practical Applications

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Coming up with completely new AI products

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- [Instructor] Creating new AI-based value streams is one of the most exciting processes. Often, these ideas emerge naturally as a side effect of process workshops or during dedicated data monetization workshops that I run for AI savvy companies. Let me show you how it works. The first step is understanding your company's data. This means going beyond a general awareness and building a detailed inventory of your data sources, their size, and what they contain. Think of it as mapping out your data assets. This gives you a solid foundation for brainstorming. Then usually during a workshop, we start ideating. Here's where the fun begins. This phase isn't overly structured. It's very creative and exploratory. We look at the data, your processes, and the services you currently offer, then start asking questions like, "What extra value would customers pay for? What could make their lives or work easier, more enjoyable, or more exciting? What gaps in the market could your data help solve?…

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