From the course: AI Agents for Marketing: Automate Workflows with Copilot
Join today to access over 24,600 courses taught by industry experts.
Enhance marketing efficiency with AI agents - Microsoft Copilot Tutorial
From the course: AI Agents for Marketing: Automate Workflows with Copilot
Enhance marketing efficiency with AI agents
- As marketers, we continually seek ways to streamline our workflows and maximize efficiency in an ever-changing landscape. The evolution of technology in marketing has empowered us to provide personalized and delightful experience to users and customers. From using data science to understand consumer needs, through techniques like market basket analysis to implementing recommender systems designed to deliver focused and relevant content, the industry is now witnessing a transformative shift towards a comprehensive agentic experience powered by AI. AI agents represents a new frontier in digital tools, one that can interact with data, automate tasks, and drastically enhance marketing operations. Think of AI agents as highly capable assistants that go beyond performing simple and repetitive tasks. They analyze customer behaviors, interact intelligently and personalize marketing efforts at scale, all without requiring constant human intervention. Take an example. Imagine a scenario in…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.