Aliso Viejo, California, United States
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About

Entrepreneur building software products to make life better. Transformational vs…

Services

Articles by Darius

  • Future of retail growth

    Retail Growth Was Never Easy—Now It’s Borderline Brutal There was a time when growing in retail meant opening more…

  • Weekly report - AI in Commerce

    Here's a selection of developments i found over the past week. Are consumers actually using GenAI? Marketing To…

  • AI in commerce - Week of May 26

    1. Consumer use of AI in shopping: Gen Z and Millennials Want AI-Enabled Shopping Experiences: https://www.

    1 Comment
  • AI in Commerce Round up - Week of May 19

    Here’s a roundup of the most significant developments and product announcements from the past week. 🛒 AI Agents…

  • Transformation of The Company Executive Suite: Chief AI Officers

    With the growing importance of AI in companies a new role is being created called the Chief AI Officer. This is an…

  • What is Cognitive Learning and the future of AI

    We're all rightly focused and concerned at the impact of the Administrations tariff policies and the disruption to…

  • AI For Local Retail

    One of the sectors at most risk for survival is the local retail sector. Local retailers not only have to compete with…

    1 Comment
  • The shopping agent conversation is gaining momentum!

    A lot of work is being done by companies on the AI shopping agent front. And the academic world is also picking up the…

  • Computer: what will software developers do in 2027?

    Marc Benioff, billionaire chief of the $315 billion business software giant Salesforce, is set to lay off 1,000 people…

    1 Comment
  • Balancing AI Agent Autonomy with Human Agency

    Autonomy is being used as a key requirement for AI agents of the future. Although autonomous agents sound good, the…

Activity

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Publications

  • CUSTOMER ADVOCATE: a gap in implementing enterprise software projects

    With so many parties involved in enterprise software projects there are multiple, often competing interests at play. Ultimately everyone wins by having a successful project that helps the organization reach it’s intended goals (assuming they were set properly in the first place). But the proverbial million dollar question is – how!

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  • Are you scaling or squeezing your team?

    There are numerous benefits for companies to have technology partners that can truly “scale” including faster time to market, more updated features or functionality or responding to business needs quickly. In large-scale e-commerce every day with a new feature that might improve conversion, reach or engagement can well pay for the technical cost of implementation so time to market is a major reason.

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  • Why some e-commerce projects fail to meet expectations?

    Darius Vasefi

    Enterprise class e-commerce projects are designed to deliver millions of transactions and billions of dollars of revenue quickly and reliably. These expectations require a very unique set of robust technologies and skill sets behind extensive investment of time and money to plan, implement and run 24x7x365.

    The implementation of e-commerce projects involves groups of highly specialized software architects and developers that have to march together towards a common goal within a complex…

    Enterprise class e-commerce projects are designed to deliver millions of transactions and billions of dollars of revenue quickly and reliably. These expectations require a very unique set of robust technologies and skill sets behind extensive investment of time and money to plan, implement and run 24x7x365.

    The implementation of e-commerce projects involves groups of highly specialized software architects and developers that have to march together towards a common goal within a complex set of systems that have to work perfectly for the end result to work. A small, simple mistake in one system can result in massive financial and customer service headaches.

    See publication

Projects

  • TrainMyNews

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    An AI powered consumer application designed to let users do the training of their news agents by taking personal actions and not only by likes or views of an article which can be games easily. We used Google Tensorflow AI combined with topic-based interactive emails the agent owner could intentionally train.

    For background, training is how AI agents, all types of AI, learn about the topics and how to provide answers to user questions, commands or prompts. Typically the company owning the…

    An AI powered consumer application designed to let users do the training of their news agents by taking personal actions and not only by likes or views of an article which can be games easily. We used Google Tensorflow AI combined with topic-based interactive emails the agent owner could intentionally train.

    For background, training is how AI agents, all types of AI, learn about the topics and how to provide answers to user questions, commands or prompts. Typically the company owning the software or code for the agent does the training based on feeding data to the “black box”. The user has no input into the accuracy or relevance of the answers, we just have to assume that the answers are valid.

    Our hypothesis for this project was that we can get more relevant and personalized results if we involve the user in the training.

    The project was successful with over 1000 recipients creating 10K agents in a wide variety of topics. It’s currently on hold as we evaluate options on the next evolution of this idea.

Organizations

  • Project Management Institute

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    - Present

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