Jack Link's Protein Snacks’ cover photo
Jack Link's Protein Snacks

Jack Link's Protein Snacks

Manufacturing

Minong, WI 53,061 followers

About us

When it comes to being wild, we know a thing or two. We're not afraid of trying something new or the hard work it takes to make it happen. It's in our DNA. We've turned a family recipe into a new snacking category. And the wilderness into the world's largest meat snack business, that's still proudly family owned and operated. We're a company built by innovators, and are driven to not only satisfy your hunger, but to also feed your journey – whether that journey is on the road, on the run, at the campground, at the playground, in the office or in the moment. It’s a journey we share with you. It’s the journey forward of our people, of our communities, of our category…with a reverence for quality and an irreverence for the status quo. At Jack Link's Protein Snacks, we see every moment of every day as an opportunity to move forward, to forge new ground. To realize our vision of becoming the World’s #1 Protein Snacking Company. We never give up. You never give up. Together, we keep going. Are you wild enough to join us? Jack Link's Protein Snacks is a global leader in snacking and the No. 1 meat snack manufacturer worldwide. Family-owned and operated with headquarters in Minong, Wisconsin, Jack Link’s Protein Snacks also has a large corporate hub in Downtown Minneapolis, Minnesota. The company is made up of passionate team members, across 11 countries, who share an uncompromising commitment to delivering awesome products and feeding the journey of those who move things forward. The Jack Link’s Protein Snacks portfolio of brands includes, Jack Link’s, Lorissa’s Kitchen, MATADOR Jerky, Golden Island, BiFi and Peperami.

Website
http://www.jacklinks.com
Industry
Manufacturing
Company size
1,001-5,000 employees
Headquarters
Minong, WI
Type
Privately Held
Founded
1985
Specialties
Food Safety and Quality, Safety, Operations, Protein Snacks, and Meat Snacks

Locations

Employees at Jack Link's Protein Snacks

Updates

  • Celebrating 40 Years of Hard Work and Big Dreams. As we celebrate Jack Link’s 40th anniversary throughout 2025, we’re reminded of the people-first spirit that started it all. Inside our very first production facility in Minong, Wisconsin, a powerful message still greets Team Members above the original entrance - a reminder of the people behind the product and the values that drive us.   Though the building has expanded over the years, that message remains at the heart of our operations - both physically and symbolically.   It stands as more than a piece of history. It’s a lasting tribute to what’s possible when passion, grit, and teamwork come together. Just like Jack’s original vision, it continues to inspire us to dream big, work hard, and accomplish the extraordinary.

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  • NEW DROP: Jack Link’s x Doritos are teaming up again to launch an iconic flavor - and this time, we’re coming in Cool. Introducing the Jack Link’ s Doritos® Cool Ranch® Flavored Chicken Stick. Yep, we said chicken. Yep, we said Cool Ranch. And yep - it slays. Zesty, tangy, packed with 6g of protein, and a delicious bite that delivers all the flavor without slowing you down. It’s a fan-favorite flavor in a bold new form. It debuted at Sweets & Snacks Expo, and let’s just say - it stole the show. Huge shoutout to Allrecipes.com for the story and Annie Campbell swinging by the booth and showing the love. Road trips. Pool hangs. On the go. This chicken stick’s ready to ride shotgun all summer long. Find it. Try it. Thank us later. #JackLinks #Doritos #CoolRanch https://lnkd.in/gVwVpK7a

  • We’re all family here at Jack Link’s - and today we’re celebrating one of our own! Big congratulations to our Lorissa’s Kitchen brand for being named a winner in Good Housekeeping’s 2025 Best Snack Awards! The Certified Allergen-Free Jalapeño Beef Stick took top honors in the protein snack category - a delicious, clean-label snack that brings the heat and peace of mind. Thank you to Goodhousekeeping, Stefani Sassos, MS, RD, CDN, NASM-CPT, and Alyssa Jung for the recognition. Cheers to the incredible LK team for this awesome recognition and for continuing to raise the bar in better snacking! #LorissasKitchen #SnackAwards #JackLinksFamily

    View organization page for Lorissa's Kitchen

    173 followers

    We’re thrilled to share that our Heat Seeker Jalapeño Beef Stick has been named a winner in the Good Housekeeping 2025 Best Snack Awards under the Protein Snack category!   This recognition highlights our commitment to creating clean, protein-packed snacks that are flavorful without fear—certified free from the top 9 allergens. Check out the full story here: https://lnkd.in/estAbfjr   Huge thank you to Good Housekeeping, Stefani, and Alyssa for this incredible honor, and to our team and customers for your continued support!

    • https://www.goodhousekeeping.com/food-products/g64736951/2025-snack-awards-protein-snacks/
  • For over 40 years, family has been at the heart of everything we do at Jack Link's. This Father’s Day, we’re proud to celebrate the values that built our brand - hard work, integrity, and the bonds of family. Troy Link shares a heartfelt message that reminds us of why family isn’t just part of our story - it is our story, still family owned and still family operated. Happy Father's Day #FathersDay #Legacy https://lnkd.in/gkxMJ5v6

    View profile for Troy J. Link

    CEO Jack Link's Protein Snacks

    Happy Father’s Day to all the incredible dads out there—especially mine. I’ve been blessed with a father who taught me the value of hard work, humility, and doing things the right way. He showed me how to lead with integrity, think big, and always treat people with respect. So much of who I am—as a leader, as a person—is because of his steady guidance, encouragement, and support. Thank you, Dad—and thank you to all the fathers who inspire, challenge, and believe in us. Wishing everyone a Happy Father’s Day. #FathersDay #Gratitude #JackLinks #Legacy

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  • It’s Christmas for Carnivores – and it’s officially Jerky Season. To celebrate 40 years of fueling meat lovers and our founding of National Jerky Day back in 2012, Jack Link’s is pulling out all the stops and creating a “holiday” for those who celebrate meat snacking! Starting June 8, we're offering a tasty 50% off a limited-edition jerky gift box (11 full-size favorites for just $19.19) - exclusively on Amazon. Miss it? You can still score 30% off everything on JackLinks.com from June 11–13. Our “Christmas for Carnivores” celebration kicked last weekend at the NASCAR Cup Series in Michigan, where Sasquatch himself handed out over 50,000 bags of jerky beneath a 20-foot inflatable tree made of snack bags - all part of the celebration that’s been more than a decade in the making. As the video shows, we celebrated the holiday with our usual dignity and aplomb. Not. But, dang, we had fun sharing DUOS gift packs with those awesome fans! #JackLinks40 #NationalJerkyDay #ChristmasForCarnivores

  • What a win! We’re fired up - the Jack Link’s WILD Times Square takeover just snagged the EX Award for Best Sampling Event at the Event Marketer Awards! This wasn’t just any sampling event. It was a full-blown, protein-fueled, sasquatch-approved experience in the heart of NYC - and now it’s got the hardware to prove it. Massive thanks to our partners Milestone Integrated & Newbridge Marketing for helping us unleash the wild. And of course, a huge shoutout to everyone who showed up, sampled, and fed their wild side with us. Let’s keep making noise, breaking molds, and throwing unforgettable events. This win’s for the WILD. #FeedYourWildSide #JackLinks

    View organization page for Milestone Integrated

    5,386 followers

    From Finalists to FIRST PLACE!     We’re proud to share that the Jack Link’s WILD Times Square activation brought home the top prize of the EX Award at the Event Marketer Awards, in the Best Sampling Event category.     We’d like to send a big ‘Stoner thank you to our partners at Newbridge Marketing and to everyone who had a hand putting this WILD day together.     🤠 Including all the WILD characters that made the day such a success. Jack Link's Protein Snacks #FeedYourWildSide

  • We’ve had an incredible time at this year’s event in Indianapolis, connecting with customers, partners, and industry leaders! The energy has been amazing, and we’ve loved sharing our latest innovations and bold flavors. If you’re at the show, stop by Booth 2864 to experience what’s new at Jack Link’s - from exciting new products to powerful category insights. Come hungry, leave inspired. Get a selfie with the devastatingly handsome Sasquatch and Yeti!! #SweetsAndSnacks #JackLinks

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  • Jack Link’s x MrBeast: Fueling the Next Generation of Snacking: Jack Link’s just teamed up with the world’s biggest YouTuber, MrBeast, to launch a next-level line of jerky and meat sticks. This isn’t just a collab—it’s a category shake-up. MrBeast has over 390 million followers, a track record of viral domination, and a rapidly expanding food empire. Jack Link’s has spent 40 years inventing the category. Put them together, and you get something that hits harder, tastes bolder, and speaks to the next generation of snackers. Our cobranded products are built for fans who expect more from their meat snacks with more flavor, more protein, and way more personality. These on-the-go protein snacks will hit convenience stores, grocery aisles, and major retailers nationwide this fall. This launch is our way of saying: the old rules don’t apply anymore. Special thanks to Bloomberg News and @AishaCounts for the coverage! Jack Link’s has always been about pushing boundaries—and this partnership is just the beginning. Let’s go. https://lnkd.in/euDxzK6M

  • Proud to share our newest campaign launch for Jack Link’s DUOS!!

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