Provide them with references and encourage them to contact them. Offer them a Dedicated Customer Service Representative that is available 24/7/365. That representative may very well be you, so know your product and or service.

Para reducir la incertidumbre sobre una solución compleja, simplifica la presentación y conecta con necesidades específicas. Explica sus beneficios en términos claros y relevantes, evitando lenguaje técnico innecesario. Usa analogías, casos de éxito y demostraciones para que el cliente visualice cómo la solución encaja perfectamente en su contexto. Además, ofrece acompañamiento y garantías. Destaca soporte postventa, procesos de implementación sencillos y asistencia continua. Si el cliente percibe seguridad y facilidad en la transición, será más receptivo al cierre del acuerdo. 🚀

Em situações onde a complexidade gera desconfiança, uma estratégia eficaz é dividir a solução em etapas e destacar os benefícios mais relevantes para o cliente. Costumo evitar termos muito técnicos e, em vez disso, uso analogias e exemplos que fazem sentido no contexto dele. Assim, ele consegue visualizar o impacto prático e positivo que a solução pode trazer, o que contribui para reduzir receios e avançar na negociação.

After submitting a proposal, I always confirm with clients that our solution is understood and meets their needs by seeking their explicit acknowledgment not assuming by myself. I set up a follow-up call to clarify why we chose this approach, highlighting both its benefits and the risks of alternatives. By providing evidence from my past or similar experiences, I not only prevent confusion but also avoid unnecessary competitor input, ensuring clients see us as their trusted consultant. This proactive approach saves time, reduces back-and-forth, and builds lasting trust, making us their go-to advisor

Instead of diving straight into jargon, I break it down. No fancy industry terms, just clear language. I talk about the real-life situations these products are meant to solve. For instance, instead of saying “This term life policy has X and Y features,” I say, “This policy is designed to support your family’s financial security if something happens to you.” I hope that helps.