Lucid Group

Breaking through the noise in a competitive launch season isn't easy — especially in pediatrics. Ify Onyeaso shares her reflections on how Lucid has supported our clients to transform lives — by driving meaningful change in the way we communicate critical health information. “Respiratory Syncytial Virus (RSV) is the number one cause of hospitalization in infants. One in 50 infants who are born on time and healthy will be hospitalized with RSV in their first year — yet its impact remains widely underestimated. As our client prepared to launch a novel RSV infant immunization ahead of the 2023/24 season, the goal was clear: drive all-infant protection by changing perceptions, addressing practical barriers, and standing out in a competitive landscape. Our strategy: Activate an expert-led educational journey from awareness to adoption. We brought together 12 leading voices to deliver high-impact education ,at exactly the right time, tailored to specific knowledge gaps and real-world clinical barriers. What we delivered: ·Two live National Expert Program Broadcasts with moderated Q&A ·Targeted “fireside chats” focused on real-world implementation and behavior change ·A multi-format, omni-channel approach to expand reach beyond early adopters The impact: ·5,500+ pediatricians engaged ·87% “Very or extremely likely” to administer to newborns ·81% would recommend to peers ·“Unprecedented” demand for RSV protection in the 2023/24 season This is the power of aligning expert voices with the right message — at exactly the right moment.” Find out more about how Lucid can help your healthcare asset exceed expectations: wearelucidgroup.com #RSV #RespiratorySyncytialVirus #LucidUS #Pediatrics #InfantHealth #HealthcareMarketing #OmnichannelStrategy #ExpertEngagement

🏆 We're beyond excited to share that Lucid is a 2025 MM+M Awards Finalist in the category "Use of Influencer Marketing" for our work on the Selma Blair "Ready for Change" campaign! But that's not all... 👀 This is just one of the categories where Lucid has been recognized this year– and trust us, you'll want to see the rest. 👉 Curious? Head over to the Lucid Group US page to discover the categories we're proud to be finalist in. And while you're there–don't forget to tap FOLLOW to keep up with how we're turning insight into action and strategy into real world impact. #MMMAwards #ReadyForChange #LucidGroupUS #FollowUS #TransforminLives #HealthcareCommunications

We’re honored to be featured in PM360’s June 2025 Digital Edition as part of the HealthcareWatch spotlight, highlighting how Lucid Group US is helping clients turn complex science into clarity, action, and measurable impact. 📖 Find us on page 16 of the June Digital Edition: 🔗 https://lnkd.in/eq_2x7JK 👏 Huge thanks to PM360 Magazine for this recognition — and to our incredible team and partners behind the momentum of our next chapter in growth and innovation. #PM360 #LucidGroupUS #HealthcareWatch #InsightToAction #WeAreLucid

🌈 Beyond Pride Month: Equity in Healthcare Can’t Be Seasonal Pride Month may be over, but the work continues. At Lucid, we’re committed to embedding inclusion into the very fabric of healthcare communication and strategy—not just in June, but every single day. During our recent Pride panel, we heard powerful insights from leaders across the LGBTQIA+ community who challenged us to reimagine how we engage, design, and deliver for better, more equitable care. From language and intersectionality to professional responsibility, this conversation made it clear: inclusivity in healthcare isn't optional—it's essential. 👇 Download our key takeaways to see how we’re turning intention into action. Dr Harvey Kennedy-Pitt, Stewart O'Callaghan, Dwayne-Wilson Hunt, Rebekah Sweeney, Lizz Summers, Marty Bair #EquityInHealthcare #LGBTQIAInclusion #BeyondPride #LucidGroup #InclusionMatters

Please join us in Congratulating our June Cultural Award Winners 🌟 Each month, we shine a light on team members who go the extra mile, not just through their work, but through the way they show up for others. These individuals embody our culture in their actions, their mindset, and their unwavering support of those around them. Thank you for bringing heart, drive, and integrity to everything you do! To learn more about our Core 4 Values at Lucid Group, visit: https://lnkd.in/esXgawhM

Today we honor Juneteenth, a powerful milestone in American History that commemorates the end of slavery and celebrates African American freedom, resilience, and culture. It's time to recognize how far we've come, acknowledge the journey ahead, and renew our commitment to equity, inclusion, and belonging—every day, not just today. At Lucid, we believe lasting impact is rooted in empathy, awareness, and action. Our commitment to a consciously inclusive culture is enshrined in our group-wide Inclusion Policy, guiding us to listen, learn, and lead with purpose. Together, we move closer to a future where every voice is valued and every individual is empowered to contribute, grow, and be heard. #Juneteenth #Inclusion #Equity #Belonging #WeareLucid

Discover how Clint T., SVP of Strategy at Lucid Group US, is helping brands shift from static point-of-care tactics to dynamic, patient-centric strategies that drive real impact. From integrating HCP and patient messaging to leveraging AI for smarter touchpoints, Clint explores how rethinking the moment of care can unlock meaningful value for all stakeholders. 📖 Read the full article to learn more. #PharmaMarking #PointofCare #PatientExperience #LucidThinking

  🎉 Still worth celebrating! Congratulations to Rhonda Peebles, a recent honoree of the PM360 Elite 100 Awards!  🎉   We are thrilled to share that Rhonda Peebles, Vice President & Head of US Dermatology at UCB, has been recognized as one of PM360's Elite 100 in the Transformation Leaders category! A special thanks to PM360 Magazine for this incredible recognition.   We're so proud to stand alongside Rhonda and the UCB team at Lucid as they lead the way in advancing dermatological care through patient-focused innovation. Rhonda's visionary leadership has been the main driving force behind the success of multiple launches in under 13 months, transforming care for individuals with moderate-to-severe plaque psoriasis, psoriatic arthritis, and hidradenitis suppurativa. Her dedication to science, her team, and the patients she serves has not only reshaped the market but also redefined what true transformational leadership looks like in healthcare.   A true catalyst for change, Rhonda empowers her team by fostering a culture of creativity, autonomy, and shared purpose, where bold thinking and collaboration thrive. Her ability to lead with both her heart and strategy has brought teams together around one mission: "Providing solutions to improve the lives of people living with dermatological disease".   Rhonda's commitment to inclusion, innovation, and impact is truly inspiring, and this honor is so well deserved. We're so proud to celebrate this moment with her and can't wait to see what the future holds.   🏆 Please join us in congratulating Rhonda on this incredible achievement!

As we celebrated Father’s Day yesterday in the UK, new parent Rob Apollo wanted to share his reflections on the culture at Lucid. Rob Apollo leads corporate development at Lucid and has been instrumental in bringing a number of fantastic businesses together into the Lucid family. He recently welcomed a daughter to his own family and celebrated Father’s Day as a dad for the first time. Rob commented:“Lucid’s flexible working policy and supportive culture have given me the ability to spend more time with my daughter and partner in the first weeks, helping me make the most of this special time (and be slightly less frazzled by the whole experience!). Our shared parental leave policy will allow me to continue spending precious time with her throughout the first year. At Lucid, we’re nurturing something really special. We invest in the growth and development of every individual and in our collective expertise. I’m excited to go on this special journey of personal development and continue to bring my whole self to my role at Lucid.” #FathersDay #WorkingParents #ParentalLeave

Lucid Group US just climbed to #53 on the MM+M Agency 100 list—follow our new Lucid Group US page to see what’s next. 👏