Quelles sont les meilleures plateformes en ligne pour créer des supports marketing professionnels ?

Pela minha experiência, as melhores plataformas dependem da tarefa. Para imagens rápidas uso o Ideogram 3.0 ou GPT-4o Image Generation. Em vídeos avançados prefiro o Higgsfield DoP, e para edição rápida o CapCut. Para pesquisas estratégicas recorro ao Neural Trends ou ao Perplexity. Em automação, destaco o Startilla e o Success AI. Por fim, ChatGPT é meu parceiro essencial em insights, textos e planejamento.

I use Canva Pro for image editing, brochures, presentations and more. Adobe Express does the same. For content I use ChatGPT, DeepSeek and Gemini. For AI generated images ChatGPT and Gemini serves my purposes. For video editing Premiere Pro is the best, CapCut serves the most purpose.

Creating professional marketing materials online is now easier than ever with user-friendly platforms. Canva stands out for its intuitive drag-and-drop interface and extensive library of templates for social media posts, presentations, flyers, and more. Its free plan is robust, and paid plans offer advanced features and more assets. Adobe Express (formerly Adobe Spark) provides a streamlined experience, especially for those familiar with the Adobe ecosystem, offering templates for graphics, web pages, and short videos. It's known for its ease of use and integration with Adobe products. Piktochart excels in creating infographics, presentations, and reports with a focus on data visualization.

Sin duda alguna "Canva" es la más conocida y utilizada para crear contenido especialmente en redes sociales, hace poco encontré a otra herramienta llamada Gamma, ideal para crear carruseles de forma rápida para Linkedin con la ayuda de inteligencia artificial.

Canva is ideal for both beginners and experienced marketers. While comprehensive graphic design suites offer advanced features, Canva provides an intuitive, user-friendly interface that enables users to create professional-quality designs without the steep learning curve. It offers a wide range of templates, elements, and easy customization options, allowing marketers to quickly produce visually appealing content. Canva also integrates with other tools, making it an excellent choice for time-efficient, high-impact marketing materials. Additionally, Canva’s AI image generation capabilities surpass many other platforms, allowing users to easily create unique visuals that enhance their content.

Comprehensive graphic design suites offer advanced features like layer manipulation and color correction, essential for creating professional marketing materials. While they have a steeper learning curve, mastering these tools results in high-quality designs that effectively reflect your brand’s identity.

Baseado em minha experiência, no dia a dia uso bastante o Canva, Capcut e Photoshop. São de fácil manuseio e na dúvida dá para buscar tutorias curtinhos no YouTube. Comigo sempre dá certo.

For beginners or content managers who need a quick, no-fuss solution, Canva is hands down the best choice. It’s super intuitive, packed with ready-to-use templates, and makes designing high-quality marketing materials effortless.

InVideo AI se presenta como una herramienta revolucionaria para la creación de videos, especialmente para aquellos que buscan eficiencia y facilidad de uso. Su principal atractivo reside en su capacidad de generar videos a partir de indicaciones de texto, lo que permite a los usuarios transformar ideas en contenido visual de manera rápida y sencilla. Una de sus mayores fortalezas es su interfaz intuitiva, que guía al usuario a través del proceso de creación, eliminando la necesidad de tener conocimientos técnicos avanzados. Además, ofrece una amplia variedad de plantillas personalizables para diferentes propósitos, desde videos promocionales para redes sociales hasta presentaciones corporativas y contenido educativo.

InVideo, Animoto, and VEED are three options that can help you market with video editing capabilities that many people are not aware of. They can help with your video marketing needs if you are on a budget. You can save a lot of money and time when you have the right tools and templates available. It gets even better when you have licensed music, voice overs, and the ability for script-to- video integration . I work with a lot of ‘Thought Leaders’ who have long formatted videos of their keynotes that need to translate to the short attention span of social media . Most video editing tools will help you seamlessly make this transition.

With a fast and easy formation, Da Vinci Resolv stay for me the best option (and free). Cap cut for mobile phone bring a lot of possibilités.

Video content has become an essential component of modern marketing, as it effectively captures attention and conveys messages in an engaging way. Dedicated video creation platforms offer a wide range of tools to edit footage, add animations, and incorporate music, making it easier to produce polished, dynamic content. Whether you are creating product demos, advertisements, or educational material, these platforms empower you to tell your brand's story in a visually compelling manner, helping you connect with your audience more meaningfully and boosting your marketing impact.

Uso no dia a dia o Capcut e o Clipchanp. São fáceis de mexer e super me atendem. Vejo tutorias no YouTube e sigo páginas no insta que dão dicas de layout e manuseio.

Microsoft 365 is the classic foolproof platform for creating presentations. Adapting canvas for more elaborate template and pathway graphs is also good since corporate presentation vary but they mostly need clean slides and are more interested in the information presented and not on the background or slide design.

Sem sombra de dúvidas a ferramenta presente no meu dia a dia é o Powerpoint. Deve haver outros, porém lido melhor com essa ferramenta. Já tentei fazer apresentações no Canva, mas pior estar mais familiarizada com o PPT, não tive uma boa experiência no Canva para criar apresentações.

Presentation tools provide slide templates and multimedia embedding options, perfect for crafting professional and persuasive marketing presentations.

Presentation tools are powerful resources for creating visually engaging and professional presentations. They provide a wide array of templates, design elements, and customizable features that help ensure your slides are both on-brand and impactful. Many platforms offer advanced capabilities like data visualization, which can transform complex information into clear, digestible charts and graphs. Additionally, multimedia integration—such as videos, images, and audio—enhances the storytelling aspect, making presentations more dynamic and memorable. These tools enable users to effectively communicate their ideas, whether for business pitches, educational sessions, or team meetings, ensuring a polished and persuasive delivery.

For impactful presentations, tools like Prezi, Pitch, and Canva Presentations help craft clean, professional slides with ease and creativity.

Email designers offer responsive templates and personalization features to create effective, engaging email marketing campaigns that work across devices.

L’e mail marketing est un outil très puissant, surtout en E commerce. Bien comparer les différents CRM mail pour trouver celui qui est le plus performant avec les templates les mieux adaptés à votre produit/cible. Personnellement je trouve que Klaviyo est très complet comme outil, mais il y en a d’autre. Note : toujours vérifier l’adaptabilité et le résultat sur les différents formats d’écran.

Creating eye-catching marketing materials has never been easier, thanks to a plethora of online platforms. Here are some top choices: Canva: A versatile favorite for its user-friendly interface and vast template library. Adobe Creative Cloud: For those seeking professional-grade tools and advanced capabilities. Visme: Excellent for infographics and data visualization. Prezi: Perfect for creating dynamic, engaging presentations. PicMonkey: Great for quick photo editing and social media graphics. These platforms cater to various skill levels and needs, from beginners to seasoned designers. Many offer free versions, allowing you to test before committing.

Email Designers like Stripo, BeeFree, and MailerLite make it easy to create clean, responsive, and professional email templates.

Hookle es una aplicación de gestión de redes sociales intuitiva y potente que simplifica la vida de cualquier persona que necesite administrar múltiples perfiles en línea. Su interfaz limpia y fácil de usar permite programar publicaciones en diversas plataformas como Facebook, Instagram, Twitter, LinkedIn y Google Business Profile desde un único panel de control. Una de las características más destacadas de Hookle es su integración de inteligencia artificial (IA). La IA de Hookle puede sugerir contenido, generar ideas de publicaciones e incluso optimizar los horarios de publicación para maximizar el alcance y la participación. Esto es especialmente útil para aquellos que buscan ahorrar tiempo y mejorar su estrategia de redes sociales.

All of us, at any time, face that planning, publishing, and optimizing social content is a full-time job—and the right tools make it manageable. Platforms like Later and Metricool allow teams (and for you to handle your content) to plan content visually, schedule it across channels, and analyze performance in real-time. What sets them apart is how they integrate strategy with execution, giving marketers a bird's-eye view of how each asset is performing. Plus, they're perfect for maintaining rhythm and coherence across a multi-platform presence. Use platforms supporting consistency and insights if great content deserves a significant rollout.

When creating professional marketing materials, social media kits can be a great tool. These kits are designed to help you create eye-catching posts, banners, and ads quickly. Platforms like Canva, Adobe Spark, and Crello offer pre-designed templates for social media posts, emails, and websites. They are easy to use and help maintain a consistent brand look. These platforms also allow for customisation, so you can add your branding and messaging. Social media kits can save you time while ensuring your materials look professional and on-brand for your target audience.

E as plataformas que oferecem recursos de IA são uma boa estratégia para despertar e envolver o usuário a ampliar os horizontes na construção de novos projetos mais eficientes, inovadores e conectados à vanguarda do espaço digital.

With so many tools promising speed or automation, it's easy to feel overwhelmed. But, what we need to keep in mind when choosing Marketing Platforms is that creating professional materials comes down to this: - Brand consistency: Ensure visual and strategic alignment across teams. - Ease & collaboration: Choose tools your team can adopt and use in real-time. - Scalability: Pick platforms that grow with your brand. - Integration & Analytics: Tools should connect to your stack and offer insights. - Storytelling power: Your tools should bring your brand's voice to life. The best tool isn't the most popular—it's the one that makes your strategy smarter and your brand stronger.

Depende del tipo de contenido, pero si buscas algo profesional y sencillo de utilizar, Canva es ideal para empezar rápido con buen diseño, combinando con Notion para organización. Al inicio la clave es elegir la plataforma que te dé libertad sin volverte técnico.

I guess Canva is a user-friendly platform for creating professional social media posts, presentations, ads, and marketing collateral with customizable templates. Also Adobe Express again a powerful tool offering high-quality templates, branding kits, and easy design tools for polished, on-brand marketing materials.

The best marketing platform is yourself! -It is soo difficult to take your time. -To be inspired. -Half an hour on the bike or walking to work instead of driving or taking the train. If you build up a marketing mindset and give it a place in your daily routine, then that is much more important than a platform - remember: A fool with a tool is still a fool!

For creating professional marketing materials, Canva and Adobe Spark are excellent for easy-to-use, customizable templates. Visme is great for infographics and presentations, while Crello offers similar features to Canva with a focus on social media. Piktochart is perfect for creating detailed infographics, and Figma is ideal for teams working collaboratively on designs.